I’m a big old feminist, but I love Barbie. Their new ad shows exactly why.

I'm a big old feminist, but I love Barbie. Their new ad campaign shows why. | erniebufflo.com

Last week, my girls got their first non-baby dolls. They’re some Disney Princess toddler dolls they fell in love with Sam’s Club, and I’ve already roped their grandmother into sewing some clothes for the dolls by oh-so-helpfully sending her some links to some patterns. I foresee many hours of doll-playing in our future, and I know that soon enough, when they are a little bit older, it will be Barbie time.

This may surprise people who know me, a person who has been known to actually walk around in a tee-shirt that says FEMINIST across the chest, but I’m absolutely going to let my girls play with Barbies. Yes, I agree that Barbie presents a certain impossible beauty standard that is problematic and should be discussed and maybe even changed (hey Mattel, is fixing Barbie’s waist-to-hip ratio too much to ask?!), but I also think Barbie offers girls something no other toy does: the ability to imagine and enact narratives about adult life. Baby dolls facilitate one kind of play: parenting, which is wonderful and valuable, and all kids should get the opportunity to pretend-nurture and act like their parents, but it’s still limited. But Barbie? Barbie is a blank canvas. Barbie can be anything, and by extension, so can the child bringing her to life.

I really believe that I’m a writer today in part because I played with Barbie. She allowed me to create stories and dramas, to write dialog before I ever knew that was what I was doing, and to participate in what sci-fi types might call world building. I even did literal building, constructing furniture and houses for my dolls out of things around the house. I can still remember exactly how we made a Barbie couch out of rolled kitchen towels. Through Barbie, I imagined and enacted conflicts and their resolutions. Through Barbie, I imagined all sorts of jobs beyond just a dolly’s mommy. I look forward to my girls one day doing the same, and I think maybe when they’re 4 or 5, they’ll get some Barbies, including many of my own that my family saved for me.

All of these memories were stirred up when I saw Barbie’s new ad campaign, and it seems they’ve realized and decided to highlight what I always thought about Barbie: she is a vehicle through which children can explore the possibilities of the adult world. The ad is pretty breathtaking:

What about you? Did you play with Barbie? Will you let your kids play with her?

 

*Note, this is not sponsored by Barbie. I just have fond memories of the toy, and had been thinking about my girls and dolls when I saw the video shared on Twitter.

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sorry, not sorry: my girls are beautiful

I love it when a friend blogs the thing I wanted to say, so I mostly don’t have to. In this case, my friend Sarah of Wifeytini (when I mentioned friends I made via the #spinabifida hashtag, she’s one of them) took on the ridiculousness of the latest in a long line of fearmongering about how we’re all ruining our children by praising/not praising them. Apparently, calling my daughters “pretty girls” is going to make them bad at math and science, and by golly, Verizon is out to save them from me and my destructive compliments.

UGH.  Continue reading